Small Business Internet Guide-SBOguide

Business Strategy
Business Strategy
Website Traffic - Does Your Website Need More?
Business Strategy

So do you really need more website traffic?

The obvious answer is a resounding YES. That's the easy answer, but if you think about it, it's not just more traffic that you want. One of the keys to a successful business is attracting TARGETED traffic.

Understanding Your Traffic

What is TARGETED traffic anyway? Targeted website traffic is made up of customers or potential customers coming to your website specifically in search of something you sell, or a service that you offer. If you're a dentist, you don't want people coming to your website looking for legal advice. You would like to insure, as much as possible, that the people coming to your site have been targeted or preselected to be in a position to use your product or service; either now or in the future.

Traffic >>
 
FTC Prepares to Crack Down
Business Strategy

The FTC is preparing to place new rules in effect beginning December 1, 2009. These rules will affect all online marketing efforts with regard to testimonials and endorsements.

If your testimonials or endorsement result in some form of remuneration or the intent of same, you need to disclose that you have a relationship with the product or service provider you are promoting that could result in financial gain.

>> FTC Cracks Down
 
Need a Business Loan? The SBA Can Help.
Business Strategy

If you run a small business and need financing, the Small Business Administration can help. The SBA offers several different financial assistance programs depending on your situation and the type of loan you need. This can help - Finance Primer: A Guide to SBA's Loan Guaranty Programs

More Loans >>
 
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